ANNIKA S. HIPPLE

WRITER AND EDITOR — TRAVEL AND SUSTAINABILITY CONTENT SPECIALIST

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I will be speaking at the 2009 Adventure Travel World Summit

I’m getting very excited about the upcoming Adventure Travel World Summit in Québec, at which I will be a panelist in two of the Meet the Press sessions. This event looks as though it will be attended by a fascinating group of adventure travel industry professionals and writers, and I’m looking forward to expanding my network and learning about great destinations and new developments. Below is the official press release about my participation from the Adventure Travel Trade Association, which is organizing the Summit.

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FOR IMMEDIATE RELEASE:

Annika Hipple Selected to Speak at 2009 Adventure Travel World Summit

SEATTLE, WASH. — SEPTEMBER 29, 2009: Annika S. Hipple, a freelance writer, editor, and photographer specializing in travel, environment, and global issues, will join a diverse field of industry experts, October 19-22 in Québec, Canada, to address adventure travel business leaders gathering at the 2009 Adventure Travel World Summit.

During the annual gathering of approximately 500 executives, tour operators, tourism boards, specialized travel agents, media and other service providers representing more than 50 countries will gain access to the tools, resources and experts needed to rapidly adapt to market shifts. Summit organizers selected Hipple to speak during the trade-only conference to share her expertise in travel journalism and copywriting.

Presented by the Adventure Travel Trade Association (ATTA), the 2009 Adventure Travel World Summit (ATWS) is designed for decision makers within the travel and tourism industry with a vested interest in sustainable adventure tourism. The purpose of the ATWS is to equip delegates with tools to better their business, enable the industry to better serve travelers, promote responsible tourism practices, and optimize the industry’s market potential through productive debate, dialogue and collaboration.

Hipple will participate in the Summit’s Meet the Press program. Specifically, she will share her expertise during the Print Media and Internet sessions.

Hipple will join dozens of authors, business leaders, innovative thinkers, new-media masters and other influential speakers representing the tourism industry and other business sectors contributing to Summit sessions requiring high degrees of delegate interactivity. Additional speakers and contributors to the 2009 Summit, along with complete event details, are featured at www.adventuretravelworldsummit.com.

Adventure Travel World Summit sponsors include Host Destination Tourisme Québec and Aventure Ecotourisme Québec; Major Sponsors ExOfficio and Men’s Journal; and Key Sponsors Alpine Tourist Commissoin, Archaeology Magazine, Best of the Alps, Brazil, Tourism Promotion Corporation of Chile, Eddie Bauer, Innovation Norway, and National Geographic Adventure.

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About the Adventure Travel Trade Association

Established in 1990, the ATTA (www.adventuretravel.biz) is a global membership organization dedicated to unifying, networking, professionalizing, promoting and responsibly growing the adventure travel market. ATTA members include tour operators, destination marketing organizations, tourism boards, specialty travel agents, guides, accommodations, media and service providers. Host of the annual Adventure Travel World Summit executive trade conferences, the ATTA also makes possible www.Adventure.Travel, the traveler hub of physical, cultural and nature-based adventure travel and guide to trusted tour operators from around the globe.

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