At its heart, good writing is storytelling. Whether you need a magazine article, a website, a brochure, a newsletter, or an annual report, effective communication is about connecting with people in a way that resonates with their needs, concerns, and interests. It doesn’t matter how good your story or product is if the words you choose don’t engage and inspire your readers or potential clients. That’s where I can help.
What I do: I am a freelance writer, editor, and photographer specializing in travel and sustainability. My work ranges from print and online journalism to creating high-quality marketing and web content for clients in my fields of specialization.
I am particularly interested in topics such as adventure travel, responsible and sustainable travel, conservation, ecotourism, community-based development, emerging destinations (and new takes on familiar ones), green living, and history and cultural heritage. Based in Seattle, Washington, I write about destinations and issues all over the world but have particularly close ties to Scandinavia, Latin America, the Pacific Northwest, and New England.
Journalism: Engaging, well-researched stories are my specialty. I have contributed to a wide range of media outlets, including Sierra Magazine, The Christian Science Monitor, Earth Island Journal, Utne Reader, The Seattle Times’ Trip Magazine, Harbors Magazine (the inflight magazine of Kenmore Air), Conscious Choice, Northwest Meetings + Events, Travel Channel Media, Expedia.com, Away.com, and many others. I am also the co-author of the Berlitz Handbook USA and the news editor for Ethical Traveler.
Copywriting and editing: The same skills that inform my journalistic writing also enable me to work directly with clients who would like to increase their visibility and tell their stories more effectively. I help revitalize marketing and informational materials with fresh content and new ideas. My clients include travel, hospitality, and outdoor recreation companies; environmental, cultural, and social issues organizations; sustainable and socially responsible businesses; and others in related industries.
Why me? I bring a mix of many years’ experience in editorial work and a strong background in my fields of specialization. Over the course of my writing and editing career, I have worked with magazines, newspapers, web content providers, nonprofit organizations, small businesses, and major corporations. I have professional training and experience in the travel industry and nonprofit work, as well as academic qualifications in environmental studies, geography, international development, and Latin American studies. In addition, my multilingual background enables me to work easily with clients whose native language is not English.